Pinnacle Foods Congratulates Kevin Harvick on his first Sprint Cup Championship

Pinnacle Foods Congratulates Kevin Harvick on his first Sprint Cup Championship

PARSIPPANY, N.J. (Nov. 17, 2014) – Pinnacle Foods and the Armour brand would like to congratulate Kevin Harvick on his NASCAR Sprint Cup championship win in Homestead Miami this past weekend. This is Kevin’s first championship in racing’s top series – ending 2014 as NASCAR’s best driver.

Pinnacle Foods and the Armour brand have a long standing partnership with Kevin dating back to 2007 and together in the Nationwide series - Kevin has driven the Armour car to Victory Lane 5 different times including his first ever win as an independent owner at Bristol Motor Speedway in 2009.

Pinnacle Foods recently signed a two-year agreement with JRMotorsports where Kevin will be a primary driver for the Armour car in 2015 as part of the new XFinity Racing series.

"Pinnacle Foods is excited for Kevin, his family, JR Motorsports, Stewart- Haas Racing and Chase Elliott on their championship wins and look forward to the successes in 2015 and beyond,” Pinnacle Foods Vice President of Marketing Eric Hintz said.  “Kevin has been a great champion for our brand(s) and for the sport of NASCAR."

Pinnacle Foods would also like to extend congratulations to JR Motorsports and Chase Elliott on completing their goal and obtaining the championship in the Nationwide Series this past weekend. Pinnacle will continue partnering with JR Motorsports in 2015 and 2016 with their drivers and look forward to the continued success.

Pinnacle Foods is a leading producer, marketer and distributor of high-quality branded food products, and its brands can be found in more than 85 percent of American households.  The sponsorship will be leveraged in store at key retailers nationwide.


In more than 85% of American households, consumers reach for Pinnacle Foods brands. Pinnacle Foods is ranked on Fortune Magazine's 2014 Top 1000 companies list. We are a leading producer, marketer and distributor of high-quality branded food products, which have been trusted household names for decades. Headquartered in Parsippany, NJ, our business employs an average of 4,400 employees. We are a leader in the shelf-stable and frozen foods segments and our brands hold the #1 or #2 market position in 10 of the 13 major categories in which they compete. Our Duncan Hines Grocery Division manages brands such as Duncan Hines® baking mixes and frostings, Vlasic® and Vlasic Farmer’s Garden® shelf-stable pickles, Wish-Bone® and Western® salad dressings, Mrs. Butterworth's® and Log Cabin® table syrups, Armour® canned meats, Brooks® and Nalley® chili and chili ingredients, Duncan Hines® Comstock® and Wilderness® pie and pastry fruit fillings and Open Pit® barbecue sauces. Our Birds Eye Frozen Division manages brands such as Birds Eye®, Birds Eye Steamfresh®, C&W®, McKenzie's®, and Freshlike® frozen vegetables, Birds Eye Voila!® complete bagged frozen meals, Van de Kamp's® and Mrs. Paul's® frozen prepared seafood, Hungry-Man® frozen dinners and entrées, Aunt Jemima® frozen breakfasts, Lender's® frozen and refrigerated bagels, and Celeste® frozen pizza. Our Specialty Foods Division manages Tim's Cascade Snacks®, Hawaiian® kettle style potato chips, Erin's® popcorn, Snyder of Berlin® and Husman's® snacks in addition to our food service and private label businesses. Further information is available at

Harvick Finishes Seventh in Nationwide Race at Darlington


Harvick's Armour Vienna Sausages Car

Race 7 of 33: VFW Help a Hero 200 at Darlington Raceway

Track Specs: 1.366-mile oval / 147 laps

Weather: Clear, 70 degrees

Race Winner: Chase Elliott

Harvick’s Finish: 7th

Kevin Harvick took home a seventh-place finish in Friday night’s VFW Help a Hero 200 at Darlington Raceway to record his fifth top-10 finish in as many starts this season. The finish keeps the No. 5 team fourth in the NASCAR Nationwide Series owners standings.

Starting fourth, Harvick settled into the top-five early, running a methodical race as he crept towards the lead. After restarting second at lap 24, Harvick pounced on leader Kyle Busch to grab the lead. His time out front was short-lived as Busch, and Harvick’s JRM teammate Chase Elliott, shuffled the No. 5 to third. As laps clicked off, Harvick solidified a JRM one-two effort through the race’s middle stages.

Unbelievably fast pit stops by Harvick’s Armour Vienna Sausages team gained or maintained his track position throughout the night. Under a lap-59 caution, Harvick entered second and left as the leader. Elliott once again overtook Harvick on the restart as the driver of the No. 5 radioed his team that he was having trouble with spinning the tires on restarts and being able to hang with the leaders.

A flurry of caution flags saw Harvick slip to as low as sixth before a lengthy green run allowed him to begin gaining once again. Harvick bypassed Kyle Larson with 15 laps remaining and settled into fourth as laps dwindled away. When Larson made contact with the Tanner Berryhill’s car to bring out the race’s final caution at lap 141, crew chief Ernie Cope called Harvick to pit road for four tires. Despite another blistering-fast pit stop, Harvick left pit road due in large part to Larson and Elliott Sadler electing to take two fresh tires for the final two-lap dash to the checkered flag.

Harvick took the restart fifth with Elliott lined up sixth. Elliott made an impressive charge to take the victory while Harvick was left with a seventh-place finish. Sadler, Matt Kenseth, Busch and Joey Logano rounded out the top-five.

Kevin Harvick, driver No. 5 Armour Vienna Sausages team

“Our Armour Chevy wasn’t very good on restarts all night so that last one really hurt us. We adjusted on it a lot throughout the race but could never really get going like we needed to. After about five laps, we were one of the best cars on the track though. Great job by everyone at JR Motorsports with Chase getting another win and all three cars were fast again. That kid is something special.”

(Story courtesy of Kevin Harvick)

2013 Chicagoland: Brian Scott NASCAR Nationwide Race Preview

This Week's Fast Fixin' Chevrolet at Chicagoland Speedway ... This weekend the Nationwide Series takes over Sunday afternoon racing as the series travels to the home of Jake and Elwood Blues and Chicagoland Speedway for their second standalone event of 2013. Brian Scott and the No. 2 Fast Fixin' crew will bring chassis No.117 to the 1.5 D-shaped oval. This chassis was most recently used at Michigan International Speedway where Scott started third and finished 10th. This Richard Childress Racing-prepared machine also appeared this season at Las Vegas Motor Speedway, where Scott started third and finished ninth, and Charlotte Motor Speedway where he started fourth and brought home a 15th-place result. This chassis was run five times in 2012 with driver Elliott Sadler earning one pole award (Charlotte Motor Speedway), two top-five and three top-10 finishes.

Fast Chi-town History ... The RCR driver has five starts to his credit at Chicagoland Speedway. Considered one of his best tracks on the Nationwide Series circuit, Scott has one pole award (Sept. 2011), two top-five, three top-10 finishes, along with five-laps led. His best finishes of third came in both the 2010 and 2011 events.

Racing for Dash 4 Cash ... This Sunday, Scott will not only vie for the chance to drive to Victory Lane, he'll be racing for a $100,000 bonus as part of Nationwide Insurance's Dash 4 Cash program. With his fourth-place finish at New Hampshire Motor Speedway, Scott along with teammate Austin Dillon, Michael Annett and Brian Vickers will duke it out to take home the bonus from Nationwide Insurance.

Father in Law and Spotter ... With Scott's regular spotter, Derek Kneeland, competing in the 40th Annual Oxford 250 Nat'l Super Late Model race this weekend in Maine, the Idaho native plans to utilize the services of his future father-in-law, Bob Tracey, for spotting duties at Chicagoland Speedway. Tracey, a longtime spotter and motorsports executive, is a former spotter for Dale Earnhardt Inc. and Penske Racing, earning victories with Rusty Wallace. Additionally, Tracey served as gasman for Wallace and was part of Martin Truex Jr.'s Sprint Cup Series Pit Crew Challenge winning team in 2007. Tracey was a part of the Chance2 Motorsports Nationwide Series championship team in 2004 and 2005.

Fixin' To Be Fast ... Fast Fixin' will adorn the No. 2 Chevrolet Camaro this weekend at Chicagoland Speedway. Under the AdvancePierre Foods umbrella, Fast Fixin' is the fast, fun way to feed the family that's always a winner from start to finish. With seven different chicken varieties, made with all white meat, whether it's chicken fries, popcorn chicken, nuggets, patties, strips or Dino Bites, hungry fans can find Fast Fixin' in your local grocer's freezer.

See Brian at Chicagoland Speedway ... The Dash 4 Cash qualifier will participate in a question-and-answer session Saturday evening at 6 p.m. Central Time as part of Chicagoland Speedway's trackside party located at Champions Park. Sunday afternoon, Scott will participate in a fan question-and-answer session on the infield stage at Noon CT.

What makes Chicagoland Speedway different than other mile-and-half tracks the series visits?
"Chicagoland (Speedway) is fast like almost every mile-and-half track we run, but the surface, banking and transitions are a little rough in turns three and four, making Chicago unique. Statistically, it's my best mile-and-half track, we've always had strong runs there and I'm going back with the defending race winning team. I'm looking forward to it, I really like it."

How important is this weekend's race at Chicagoland Speedway since it's a Nationwide Series standalone event?
"All the races we're going to right now are important, especially with the Dash 4 Cash program in progress. It's a lot of money on the line. It's an opportunity for normal Nationwide (Series) regulars to excel and to get to Victory Lane when there's less (NASCAR Sprint) Cup guys in the field. We're looking forward to it. I always circle Chicagoland (Speedway) on the calendar as a track I go to regardless of who's in the field, I expect to run up front and contend for the win."

(Story courtesy of PaddockTalk)